The name of Allen Carr is closely associated with a stop smoking method as well as drug addiction treatment and fight against obesity. A therapeutist by profession he founded the first clinic network “Easyway” to help smokers fight against nicotine dependence.
Being a chain smoker Allen Carr developed a universal program that makes people quit smoking in just some sessions. His “Easyway to stop smoking method” is so successful there`s a great number of well-known businessmen, pop and movie stars among his famous clients.
The crux of Allen Carr`s quit smoking program is to fight the fear of getting rid of dependence. The author says that internal anxieties prevent smokers from leading a healthy life-style and enjoying their lives. Smoker`s mind subconsciously blocks all negative information about smoking and creates stereotypes about safe smoking and inevitable pleasure related to it. That is why the quit process is so painful, as psychological dependence prevails over physical in this case.
In this book you`ll find Allen Carr`s recommendations as well as true stories of those who took part in the project and now enjoy their lives without cigarettes. Showing a phenomenal efficiency and recognized by specialists his method has been a great success worldwide and now enjoys wide popularity. Allen Carr established a global clinic network where specialists help smokers quit smoking and cope with nicotine dependence. Allen Carr`s books have been published in more than 20 languages in many countries all over the world. Tens of thousands of people have attended his seminars; the number of those who gave up smoking thanks to Allen Carr`s method exceeds 95% of the total amount of patients.

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